Automotive Excellence SUMMER 2025_01_09-22-2025_DIGITAL - Flipbook - Page 52
MORE ON
FALL CAR CARE MONTH
SOCIAL MEDIA POST IDEAS WITH VISUAL GUIDANCE
INSTAGRAM
FACEBOOK
TIKTOK
POST TITLE: Fall is here! Are
POST TITLE: October is Nation-
POST TITLE: “Before and after”
your brakes, tires, and wipers
ready?
al Fall Car Care Month! Don’t
wait until the first cold morning to discover a dead battery.
of worn vs. new wipers with
caption: “Don’t let Fall storms
catch you off guard.”
• Flat-lay photo of fall leaves, a
tire tread gauge, and wiper
blades
VISUALS:
• Technician holding up worn
vs. new wipers
• Close-up of a battery tester
screen
Staged shop photo of a car
on a lift with a fall décor touch
(pumpkin, autumn leaves)
Seasonal
graphic overlay of FREE Fall
Inspection
in autumnal
colors
VIDEO: Split-screen of old wipers streaking a windshield in
the rain vs. new wipers clearing it cleanly, with trending
upbeat audio and text overlay
of “Upgrade your vision this
Fall.”
VISUALS:
POST TITLE: Most vehicles
need $2,500–$3,000 worth of
annual maintenance. A Fall
check-up helps you plan, not
panic.
VISUALS:
• Pie chart of maintenance
costs
• Smiling service advisor
talking to a customer at the
counter
• Clean, branded checklist
graphic titled “Fall Check-Up”
• Photo of a dead battery
jump-start in progress
POST TITLE: Safety First: Worn
shocks can increase stopping
distance by 20%. Ask us about
Shocktober specials!
VISUALS:
• Side-by-side graphic of
worn vs. new shocks
• Technician showing uneven
tire wear caused by suspension issues
Short video clip of a vehicle
bouncing excessively after
pressing down on the hood
(classic “bad shocks” demo)
PAGE 52
POST TITLE: The Penny
Test Challenge
VIDEO: Demonstrate
penny test for tire
tread. Close-up of
worn vs. safe tires.
CAPTION:
“Leaves + rain = slippery roads.
Use the penny test to check
your tread — if Honest Abe’s
head shows, it’s time for new
tires! #CarCare #SafetyFirst”
